SuperBook Becomes Latest Sportsbook to Scale Back US Operations

America’s sports betting market is set to lose another operator in 2024.

Online sportsbook Superbook announced on Friday that it would be exiting eight of its nine US markets. The platform stopped taking bets on Friday, July 19, in Arizona, Colorado, Iowa, Maryland, New Jersey, Ohio, Tennessee, and Virginia. SuperBook has let customers in those markets know that they will need to begin withdrawing funds as they prepare to shut the platform down.

“We regret to inform you that SuperBook Sports will no longer be accepting bets or deposits in the following states: AZ, CO, IA, MD, NJ, OH, TN & VA,” SuperBook announced on their X account. “Thank you for being a loyal customer of SuperBook Sports.”

The mass exit means that SuperBook will only be available in Nevada, where their massively popular SuperConest operates. Unfortunately, the US Wire Act prevented them from expanding the contest into other markets. That took away the platform's most popular feature and led to their sportsbook failing to grab more than 0.3% of revenue share in their other eight markets.

The news comes less than two weeks after Betway and SharaBets announced their plans to exit the US sports betting market. Betway was available in six of the same markets as SuperBook, while SaharBets was available in just one (Arizona).

BetFred Announces Exit from Ohio

BetFred also announced that they would be scaling back recently. They announced that they would be exiting the Ohio market, a move that would come a month after it closed down operations in Maryland. 

While the news means Ohio has lost three operators in the span of about a month, BetFred will still be competing in the US. The platform remains available in Arizona, Colorado, Iowa, Louisiana, Nevada, Pennsylvania, and Virginia. 

BetFred’s exit will end its partnership with the Cincinnati Bengals, which did not provide the boost the operator hoped for. In recent months, they have captured less than 1% of revenue in Ohio, making their decision to exit less than surprising.